Ades: Hi, I’m Brian Ades with primetime and today we’re talking with Terry Norton, master life coach for Wake up and Come Alive.

So Terry, what’s lifestyle coaching?

Norton: Lifestyle coaching helps people to get what they want. A lifestyle coach helps you to organize whatever your goals and dreams are and help you work a plan to get there?

Ades: How do you recognize that you’re stuck? That’s I guess the big question right, when do people realize and are able to reach out and find you.

Norton: I think what it is, is people feel what you’re saying. They feel that stuckness and if they’re not okay with that, that’s when they decide to embrace change. So the first step of course is awareness, and realizing that there’s something you want to change but you don’t necessarily need to know what it is you do want to change. You can hire a coach and a coach can help you determine what your next step is. And then again help work a plan to help you get there and remove the obstacles or barriers that keep you from getting what it is you want.

Ades: So it sounds like a lot of times when you’re working with people, the horizon they set out to isn’t actually the destination they end up in.

Norton: No, and everyone has an interrupted dream. And then you know they grow up and encounter life and they have different wisdom and then they say you know that’s not really what I want to do at all. And some people just change intermediately, and people now have 7-9 careers you know, throughout their lifetime. Most people are like the rainbow people they’re a variety, jack-of-all-trades and they want to have a lot of diversity in their lives. And that’s another thing that a coach will help you determine is, what that diversity is and how you can show up in all the different ways and reach all the goals that you want.

Ades: Do you see a lot of baby boomers looking to redesign themselves after kids and careers?

Norton: The interesting part about that is that they not only are coming for themselves but they’re wanting me to help their parents or their children because they see a destination for themselves that they don’t want. To have a plan and to stick to the plan and have the accountability of somebody helping you stick to the plan is really helpful. What I help people do is prioritize.

Ades: Tell me about the process. Is it a consultation?

Norton: You want to identify that you have good rapport with the coach. So you have kind of a chemistry meeting and most coaches don’t charge for that. The same coach is not for everybody. My style is very invigorating, I use a lot of humor in my coaching, I have a lot of energy, so we identify are we a good match for each other and then we start with an intake form. An intake form helps me see kind of how they got to where they are. And one of the things I wanted to mention today is there’s a big difference between therapy and coaching. I mean coaching can be therapeutic but therapy really deals with the why of the situation. Why do I choose these behaviors, why do I get stuck so much? But a coach is really about what. When a person comes to me they’re ready for change, they’re ready to stop doing whatever it is they’re doing that got them where they are and where they’re not happy and they’re ready to start making changes but they just don’t know how to do it on their own. Therapists are great at talking about the past and reconciling it, whatever the relevant parts for the future, but coaches are definitely more action oriented. It’s great because now you see these people that normally wouldn’t ask for help go and get the help that they need because they’re more solution focused.